The Project:
Lumension Sales Conference Brochure

The Challenge:

Another year, another sales conference. Yippy! I know I'm excited for a 16 hour flight with two layovers, followed by three days of long PowerPoint presentations. Oh yes, sign me up.

The Solution:

No one wants to go to a mandatory meeting. Especially if they are going to be flying coach half-way around the world to get there.

This sales conference couldn't just be all information all the time. It had to be fun. It had to be a team building experience.

Every part of the experience had to reaffirm to the attendees that this was something worth their time. Yes, they are just the sales guys. And yes, they are just your co-workers. But that's the audience, and they need to feel as if this is something special, starting with the first piece promoting the event - the brochure.

Required Skills

3D Studio MAX After Effects CSS Director Encore Flash HTML Illustrator InDesign jQuery Microsoft Office Photoshop PHP Premier Soundbooth WordPress